This year Sherwin Williams introduced ColorCast EcoToner, which is a new tinting system that won’t add VOCs to paints. The new colorants “maintain the paint’s full body after tinting, delivering thick, rich coats for maximum performance,” according to a company press release. The ColorCast EcoToner system is available for any hue in the Sherwin Williams color palette (as well as custom color matches, too). ColorCast EcoToner colorants are now used for Emerald paints and all other Sherwin Williams latex and water-based coatings as of July 1, 2012. Perhaps you’ve already used paints with this system — thoughts?
Credits: Sherwin Williams; noticed at Residential Architect.