This is the best $9.95, I’ve spent in a long time. I read Innovative Home when it comes out every quarter, but the Spring 2007 edition is unbelievable. Go get a copy.
The February/ March 2007 edition of Plenty Magazine has a really good article called "The Plenty 20" by Danielle Wood. You won’t find it online, so go pick up a copy. Generally speaking, magazine lists have a tendency to be contrived, opinionated, and/or incomplete, but I thought The Plenty 20 was rather thorough. The article profiled an Ohio-based company called Fiberstars (NASDAQ: FBST). The U.S. government funded the research that became Fiberstars’ Efficient Fiber Optic Technology (EFO) with grants totaling about $13 million. Now, its lights illuminate the Declaration of Independence and the Magna Carta.
How efficient are EFO lights? Their efficiency is analogous to improving gas mileage in your car from 12 MPG to 50 MPG. That’s efficient. So efficient, these lights were used in the green Bill Clinton Presidential Library.
EFO lights do not emit heat or ultraviolet rays, so they are perfect for museum or archival applications. One 70-watt metal halide lamp, which connects to a fiber optic system, can equal the output of eight 50 watt bulbs. Specifically in terms of efficiency, the EFO saves up to 80% on energy consumption, saves on maintenance (requires less work due to longer life), and saves one watt of HVAC for every three watts of lighting because the EFOs do not emit heat. Not bad. Further, Fiberstars EFO may reduce mercury emissions by up to 75% and their Reuse-Recycle Program allows customers to reuse 97% of the lamp and recycle the rest. Currently, most of Fiberstars’ customers are commercial entities such as Whole Foods, McDonalds, Trump Tower, Starbucks, Nordstrom’s, Chevron, etc. Maybe we’re not that far from turn-key consumer applications?
Here are some of the other companies on The Plenty 20: Nanosolar, ECD Ovonics, Greenfuel Technologies, Envirofit International, GE, Organic Valley, Tesla Motors, Southwest Windpower, Domini, Toyota, Whole Foods, Green Mountain Energy, Konarka, Goldman Sachs, Ormat Technologies, Ice Energy, Green Sandwich Technologies, Green Mountain Coffee, and Naturalawn.
- Massachusetts Power Plants to Pay Emissions Penalties: State Rejoins a Northeast Greenhouse Gas Initiative – Massachusetts power plant owners will have to pay a penalty for every pound of emissions that contribute to global warming under an agreement signed by Governor Deval Patrick yesterday that is expected to raise hundreds of millions of dollars for an ambitious energy conservation and renewable energy program.
- Green Schools the Hottest Market for Green Building According to McGraw-Hill Construction’s Latest Report – MHC found that the education sector is the fastest-growing market for green building, good news for the industry, given that education construction (at the K-12 and university levels) is the largest construction sector, by value, at $53 billion for 2007.
- Wind Farm Building Boom to Continue in 2007: Wind Power Capacity in the U.S. Grew 27% Last Year – The U.S. now has enough installed wind power capacity (11,603 megawatts) to power between 3 million and 3.5 million homes, which reduces annual greenhouse gas emissions by 23 million tons of carbon dioxide. The number of homes relying on electricity produced by wind energy will rise to nearly 4.5 million by year’s end if the AWEA’s forecast is accurate.
- The U.S. Climate Action Partnership: Big Businesses and Eco-Advantage – The companies in the U.S. Climate Action Partnership are Alcoa, BP America, DuPont, Caterpillar, General Electric, Duke Energy, Lehman Brothers, PG&E, PNM Resources and FPL. These big businesses have a goal help the U.S. create public policy that would act aggressively and sustainably to slow, stop, and reverse the growth of greenhouse gas (GHG) emissions. See also NRDC.
I hope so. When I wrote about Green Sandwich Technologies, true south orientation, and Greenbridge Developments, I was talking about Bill McDonough. I’ve also mentioned his Cradle to Cradle notion, which is about much more than sustainability, it’s about "waste = food" and what happens to stuff when no one wants to use it anymore (C2C Book). His ideas are transforming the way companies do business and make money. And that’s why he’s a big deal. He’s the "Eco-tect," or the Ecological Architect, but he’s also more than that: he’s innovating architecture, design, and business all at the same time. This is the story that Steven Spielberg wants to make a movie about, and I think it will be extremely compelling.
Right now, McDonough’s company is working with Google on its campus. He’s also helping to design six cities and one village in China with stringent standards of sustainability. If you’ve ever been to China, you know how big these cities can get, so we’re talking about sustainability and innovation on a gigantic scale. The American public could benefit from McDonough’s reservoir of knowledge and experience, so I’m hoping that Spielberg continues with his first impulse and follows through with the film. Via Business 2.0.
- Bold U.S. Energy Goal Put Forward on Capitol Hill: 25% of Energy from Renewable Sources by 2025 – A bipartisan group of Senators and Representatives have re-introduced the 25x’25 House and Senate Concurrent Resolutions calling for a new national renewable energy goal: 25% of the nation’s energy supply from renewable sources by 2025 (see also www.25×25.org).
- Wal-Mart to Open First High-Efficiency Store; Supercenter Expected to Use 20% Less Energy – Wal-Mart Stores,Inc. (NYSE: WMT) announced it will open tomorrow in Kansas City, Mo., the first in a series of high-efficiency stores that will use 20% less energy than a typical Supercenter. The new high-efficiency stores will integrate industry-leading heating, cooling, and refrigeration systems to conserve energy.
- Poll Says 77% of American Say U.S. Must Do More to Spur Green Technologies – The Zogby/TechNet nationwide poll of 1,043 Americans found that 77% of U.S. voters believe that our nation must do more to promote green technologies. 75% of the voting population said that their purchasing decisions in the past year have been influenced by a desire to save energy and improve the environment.
- Unleash Your Inner Al Gore with These 12 Eco-Tips – Being green isn’t just for tree-huggers anymore. In fact, 2007 may be a banner year for going green. Read on.