Articles With "Green Business" Tag

Frieze Harley-Davidson Gets LEED Gold

Frieze Harley-Davidson 0345

We’re seeing all sorts of companies going for LEED Certification, and the most macho of motorcycle manufacturers is no different.  Just recently, the USGBC announced that the Frieze Harley-Davidson Dealership in O’Fallon, Illinois has been LEED Certified at the Gold level.  It’s the first, LEED Harley-Davidson dealership in the Nation.  The 33,000 sf dealership was sustainably designed and built with ICFs with an R-value of forty.  Plus, with over forty Solatubes and all the various green elements that led to a credible Gold certification, it’s also partially powered by a wind turbine. 

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Giveaway: MOO Green Pack of Eco- friendly Business Cards

MOO Green Business Cards

This is part of the Jetson Green birthday giveaway, so make sure to leave a comment by midnight Friday, July 25, 2008, if you want to be considered for the contest.*

I’ve been a MOO mini-card customer for probably two years and am what you might call a gargantuan fan of the company.  Every time I give someone a MOO, I get a reaction from them.  I gave one to Ed Begley, Jr. and he was blown away by the small design.  So I was excited to hear that MOO began offering eco-friendly business cards within the last couple weeks.  I designed a set using Jetson Green logos (imported from Flickr) and they shipped to me in a snap.  They’re absolutely incredible, too.  I just love the look and feel of these green business cards.  If you want to get a set, MOO Green cards come in a 50 pack with pricing from $21.99 plus shipping.  They’re made with 100% recycled fiber, completely recyclable and biodegradable, and totally chlorine free.  Plus, they look so good and you can make as many unique cards as you have imagination. 

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[Video] GM Installing $78 M World's Largest Solar Roof

Earlier this week, GM announced that they were adding the world’s largest, rooftop, solar photovoltaic power installation to its car assembly plant located in Zaragoza, Spain (a factory that manufactures Opel vehicles for sale in Europe).   When the project is completed in the fall of 2008, the solar installation will have 85,000 solar panels covering about 2,000,000 sf of roof space.   Bloomberg further reports that the $78.5 million installation will avoid about 7k tons of emissions per year.

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Green For the Wallet, Green Prefab in Demand, Popular Geothermal, City Scoots, + Dirty Cities [WIR]

Week in Review

*WIR = Week in Review; a Saturday showcase of excellent links.

Home Depot To Save $16 M/YR By Switching to CFLs

Ecooptions

You may have noticed recent news that Home Depot will be providing free, in-store recycling of CFLs at all of its U.S. stores.  But buried in that story is another interesting factoid — a tidbit of information in the likes of plucking the low hanging fruit.  Home Depot announced that they will be switching to CFLs at all U.S. Light Fixture Showrooms and expect to save roughly $16 million in annual energy costs.

This news isn’t all that sexy, but it’s important.  Make the switch, if you haven’t already and stop throwing money out the window.  With the low hanging fruit, it’s true: money grows on trees!

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Five Suggestions for Businesses Confronted with Green Fatigue and Green Noise

You may have noticed an article by Alex Williams in the NY Times yesterday entitled "The Era of Green Noise."  The article hits on some trends we're seeing, especially in the green lifestyle area, with people worn out by the green barrage of choices and information.  Green advertising and/or pitches might get a roll of the eyes, or worse, some backlash.  People may just repel and fight against the message.  So businesses are starting to get concerned about the proper way to move forward given this "green fatigue" from the "green noise."

I've been thinking about this and have a few suggestions for businesses that want to keep a quality connection to their customers. 

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