When Aquafil began manufacturing carpet fiber almost 50 years ago, sustainability wasn’t an option but a must. Doing business in the Lake Garda region of Italy, where environmental protection has always been top priority, meant constantly innovating to keep up with strict mandates on noise, water, and air pollution. “Preserving the environment is in our DNA,” says Giulio Bonazzi, President and CEO of what is now the second largest worldwide supplier of Nylon 6 yarn for carpet producers like Interface and Desso. A timeline of unprecedented milestones, including the recovery and reuse of all their own internal production waste, has led to their most important environmental undertaking to date: the Econyl Recycling Project.
Leave it to Jerry Yudelson to write what is probably the clearest articulation of the business case for green buildings you could ever read. Jerry Yudelson is the author of several books that we've given away in the past, including Green Building A to Z, The Green Building Revolution, Choosing Green, and Green Building Trends: Europe, as well as about six others worth reading, too. He was a board member of the USGBC and chaired Greenbuild for about five years; he now heads Yudelson Associates, a consulting firm that is dedicated to "growing the business of green building." Most recently, Yudelson authored The Business Case for Green Buildings, and this is his conclusion:
This week, the west expansion of the Vancouver Convention Centre celebrates its grand opening, and we thought you should know a little about this incredible facility. Designed by Seattle's LMN Architects, as well as MCM and DA, the green convention center's most visual feature is the massive, six-acre green roof. It's Canada's largest and the biggest non-industrial living roof in North America! Set directly on the waterfront of Burrard Inlet, the west expansion is 1.2 million square feet and seriously enlarges the city's ability to provide greener conference space. Here are some of its green features:
These days, we're seeing all sorts of companies take a leadership position with regard to sustainability. One of the ways they're distinguishing themselves is in obtained LEED or some other green building certification for corporate facilities and real estate. Wrigley, for instance, just received LEED Gold certification for their Global Innovation Center (GIC) in Chicago, Illinois. The building opened in May 2005 and is used to create consumer-driven products, packaging, and processes. GIC features some of the following green elements and strategies:
We’re always happy to receive green books in the mail, but what surprised us the most about The Gort Cloud was the fact that we’re in it. Jetson Green is, apparently, a “trendspotter” in The Gort Cloud. And after looking at it more closely, I’m guessing several of our readers and their companies have been named in it, too. What is it? The Gort Cloud is “the invisible force powering today’s most visible green brands” where “millions of people [connect] to green information through a vast, interconnected community.”
Google Trends has been on the radar of software techies, research junkies, Google aficionados, and the otherwise internet-obsessed since the summer of 2006. It’s a tool for tracking the search popularity of high traffic terms. For anyone wanting to keep their finger on the pulse of green building, this is a quick, although certainly not definitive source of information on where the curious live, who still needs to be clued in, when the tipping point occurred for various green ideas and products, and what – in general – is the direction of interest in green building.