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REITs Going Greener, Consumers Priced Out of Green Products, Greener Hotels, and Eco-friendly Home Costing (WIR)

Week in Review
  1. Real estate industry quietly embracing green development, with 41% of U.S. REITs actively pursuing energy efficiency and green building upgrades. 
  2. Business leaders aver that even though companies are greening products of all kinds, buyers are unwilling to pay a green premium (ed. note = consumers probably think the premium is unjustifiably exorbitant, even with the green components). 
  3. Enjoy your green stay: hotels are rolling out all sorts of green programs, in part because customers demand them, and in part because they save money. 
  4. The eco-friendly house (and renovation) has gone mainstream, but is it really worth the cost? 

Sprawl Lawsuit, Green Multifamily, Greener Hotels, & CB Richard Ellis (WIR)

Week in Review
  1. Citing the threat posed by climate change, California State Attorney General Jerry Brown has filed suit against San Bernardino County for failing to rein in sprawl. 
  2. AIA releases a web feature on incorporating green design elements to enhance multifamily communities. 
  3. Major hotel chains are starting to change their environmentally wasteful ways and design "greener" buildings. 
  4. CB Richard Ellis Group becomes the first major commercial real estate services company to announce plans to go carbon neutral (and do it by 2010) and assist its clients with energy-efficiency programs. 

First 1 Hotel & Residences, Starwood's Green Brand, Breaks Ground in Seattle

Seattle1hotelresidences It looks like the joint-venture partnership of AvStar Seattle LLC, which is the combo of Starwood Capital Group Global LLC (SCGG) and Avalon Holdings, broke ground on the world’s first 1 Hotel & Residences in Seattle.  The 23-story, mixed-use development will be at Second Avenue and Pine Street in downtown Seattle.  The $200 M development, which is slated for occupancy in the winter 2008, includes retail, residential, and hotel components with amenities such as a 40,000 sf athletic club, organic specialty restaurant and grocer, and 8,000 sf spa.  There will be 110 "City Suites" and 98 condominiums, of which, the City Suites have already been oversubscribed and pre-reserved.  Also, the LEED-certified hotel will receive the 5-star management services of SCGG.  We know the building was designed by Sienna Architecture, and there are some good renderings at the links below, but specific details on green amenities are still a little tough to come by.  We’ll keep monitoring the roll out of the 1 green hotel brand. 

Good Links:
++1 Hotel & Residences [Official Website]
++1 Hotel & Residences [Seattle Post-Intelligencer]
++Avalon, Starwood Capital Break Ground on First 1 Hotel & Residences [GLN]
++Starwood Announces New Green Hotel: 1 Hotel & Residences [JG]

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