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London's Innovative Container City Video + Business Plan Question

[Total Time: 5:06 minutes] I found this informative, richly entrepreneurial video on Container City, which is a container-based urban development in London.  Here in the US, we have some work to do, to get to the point that we support this variety of innovative development.  Demand for a place to rent has been through the roof, so they added another level of container modules to rent out a few more funky flats.  The website is at the following link:  Container City

BUSINES PLAN QUESTIONS: 
I’m writing a business plan based on a container based retail enterprise.  If you have experience working with these containers, could you email me with information on the costs of acquiring a container (including transportation, rehab, + wiring for use)?  Any other information and experience that you may have with these containers is welcome!  Entrepreneurial architects, your expertise is demanded!!!

Bill McDonough's Mixed-Use, LEED Greenbridge Developments

Greenbridge

You’ve heard of William "Bill" McDonough: "Hero for the Planet."  He’s co-author of the wildly popular Cradle to Cradle book and co-founder of the product and process design firm MBDC, which is behind the Cradle to Cradle Certification (C2C) process.  Most recently, the November 2006 issue of Business 2.0 included an article about his sustainable building projects around the world.  McDonough is an architect and the designer of the incredible Greenbridge Developments in Chapel Hill, North Carolina.  Developers expect to break ground on the project in June 2006 and it will be complete two years later (Spring 2009).  Greenbridge will be the first mixed-use project in North Carolina to achieve LEED certification. 

There will be about 100 residential units in two buildings (7 + 10 stories each), 25,000 square feet of retail space, and 15,000 square feet of office space.  The units include studio – three bedroom offerings ranging from 600 – 2,400 square feet.  As for pricing, we’re talking about $225,000 – 1.2 M.  This development promises to keep in line with sustainable principles boasting amenities such as green roofing and courtyard gardens, solar panels, an urban-style market selling local + organic foods, and a wellness center offering holistic medicine, acupuncture, and massage therapies.  Greenbridge is already 40% sold and is accepting reservations. 

What’s important, however, is that this development is another example of where real estate development for the future should be heading.  Cities are full of buildings that need to be renovated and retrofitted to be more efficient, use less energy, and waste less resources.  These new LEED developments will lead the way in showing other developers that green building has substantial economic + societal benefits.  See also The Daily Tar Heel.

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Skyscraper Sunday: Urban Cactus by UCX Architects

Urban Cactus Urban Cactus

This is a building I saw first on Archidose.  Since the website project description is in Dutch, it’s hard to get specific information on this building, but I’ll share what I’ve been able to get translated.  Urban Cactus is a project of the Rotterdam-based architectural office UCX Architects, founded by Ben Huygen + Jasper Jagers.  It will have 98 residential units on 19 floors, and because the project abuts the harbor, the architects chose to give the building a more green, natural feel (rather than the urban feel common to neighboring architecture).  I’m thinking that this layout provides an interesting mixture of sunlight + shade with the perfect amount of green space that is usually lacking in most vertical high-rise buildings. 

Sustainable Building Precursor: Opportunities + Widgets

Breathing_earth
Every now and then I get a question on green building, or I’ll ask someone a question on green building, and almost every time, the reaction I receive is bitter beer face.  What’s the problem?  It’s like by saying the word "green building," I’m a hippie, a crazed environmentalist, or worse: "a tree-hugger."  I don’t know about hippie, but words like "environmentalist," "tree-hugger," and "sustainability," are losing that subtle, pejorative connotation in a quick way.  In fact, the real smart cities (i.e., San Francisco, Austin, Portland, Honolulu, and San Diego) are often the greenest.  Catch my drift?  Green = Smart; Green = Opportunity.  Intelligent people are rethinking antiquated notions about the environment and are moving in a green direction. 

That said, I want to clarify and delineate the two main categories of green building that you might be interested in:  (1)  Building and (2) Maintenance.  Lets explore the myriad of sustainable opportunities to be found in each category. 

  • Building – this includes new construction, renovation, and rehabilitation.  Opportunities to save money + energy, pollute less, create less waste, and discover new uses for old materials abound.  There are hundreds of entrepreneurial opportunities along the building spectrum from design to build, from deconstruction to renovation.  We’re talking xeriscaping, getting solar panels, incorporating passive solar design, insulating correctly, using the right windows, and finding the right mixture of water, electricity, and gas-guzzling appliances. 
  • Maintenance – this includes everything related to using and abusing a structure on a going forward basis.  You will find money + energy saving opportunities in energy efficient appliances, light bulb choices, decorative decisions, and lifestyle choices.  Here, we’re talking about choosing the right TV, light bulbs, lamps, blinds + shades, decorative paints, and furniture.  We’re also talking about cutting out waste in your lifestyle, like running the water while you brush your teeth for 8 minutes every day. 

Think big, think innovative, and think independent.  Going green requires taking proactive choices about how you interact with the world we live in.  I like to think of all these green opportunities as web widgets that you can pull out of the sky and place them in your home.  I’ll take the Energy Star appliance widget, the plug-in hybrid vehicle widget, the CFL light bulb widget, the zero-VOC paint widget, the dual-flush toilet widget, etc.!  For motivation

ParkUrbia: PB+CO's Green Home Concept

Parkurbia Lake

I noticed this futuristic, yet realistic, home concept in the latest issue of Popular Science.  It’s was designed by PB+CO (aka Philippe Barriere Collective) and "reflects the desire to create socially responsible communities with an environmental ethos.  The idea is to converge the scattered remnants and residual land ‘vacancies’ mapped by the uneven contours of a disassembled suburbia, to reclaim them as Readymade Parks and, finally, to recycle the undefined ‘greenways,’ which will constitute inhabitable wooded Public Parks:  Parkurbia." 

Parkurbia Home The prototype is based on the desire for housing with a minimal environmental footprint.  It incorporates recycled materials and translucent photovoltaic films that provide electricity and filtered natural light.  I think it’s a nice idea actually:  there are active windows for ventilation, two floors with a balcony, and intrinsic flood-protected design.  It’s modern, too.  What more could you ask for? 

Green Office: The Sustainable Liege Desk

Chestnut_desk In the last "Green Office" segment here on Jetson Green, I talked about the merits of investing in a Think chair from Steelcase for your office.  Need a desk?  Some of you may shut down purely at the price tag ($2,200), but there’s a price premium for style + sustainability.  You can find the Liege Desk, designed by Jeffrey Bernett + Nicholas Dodziuk, exclusively at Design Within Reach.  The desk uses sustainable chestnut or oak veneers and the stainless steel is finish-free.  The wood varnish is non-toxic and low in volatile organic compounds.  Measuring H 30" x W 60" x D 30", the Liege Desk accommodates storage that can be placed on the right or left, depending on your orientation.  It’s a pretty good looking desk solution and would definitely go well with the Think chair.  Via Collin Dunn at Treehugger

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