Nau is a budding clothing products company that is committed to sustainability and social awareness in various facets of its business.  They build very cool stores (pictured above) and build them green.  I noticed their website has some info on LEED certification, and just had to use their conversation as a partial vehicle to continue to discuss the green building certification system.  Here’s what they said: 

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I have to admit, I was very skeptical when I first heard about Home Depot’s new, green paint, The Freshaire Choice.  I associate large corporations like this, who are not generally known for being environmentally or socially responsible, with a concern for their bottom line, not the earth.  Whether or not this is true, Home Depot has made an impressive eco-friendly step with this line of paint.

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Believed to be the world’s first integrated, wind-powered mega structure, Bahrain WTC looks to be working.  The above video doesn’t really say anything, but it doesn’t need to: those twirling blades say everything that needs to be said.  Read more about Bahrain WTC here …

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• Green Ghostbusters nab hidden power leaks.
• Will recession be a green giant killer?
• Architects must encourage progress, not greenwash.
• Costs and red tape hamper colleges’ green efforts.
• Building a green economy [learning from Sweden].
• How to build, operate, and finance green hotels.
• Consider the environmental costs of tear downs.

*WIR = Week in Review; a Saturday showcase of excellent links.

[Time - 27:54] The optimism of environmentalism isn’t about belief, it’s about behavior.  And we need a hero generation.  We have the capacity to do it.  Rise to the challenge and lay the basis for a bright and optimistic human future. 

++We Can Solve It

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