Green versus Greed by Rick Fedrizzi

On Friday Rick Fedrizzi, founding chairman of the U.S. Green Building Council and current President and CEO, sent out a letter to USGBC constituents to address general market concerns relating to the economy and future of green building. I thought the letter was interesting because he mentions something I've been thinking about for over a year now: the allocation of sustainable accountability. Whether it's the newest green ad campaign or some politician's promise, I feel the prevailing mentality is that the government or businesses or someone else, someone other than me, is going to help us figure out the toughest of tough issues. Anyway, I don't want to put words in the venerable Mr. Fedrizzi's mouth, so here's the letter if you didn't get the email yesterday:









