Google Trends Offers Insight into the Direction of Green Building
Google Trends has been on the radar of software techies, research junkies, Google aficionados, and the otherwise internet-obsessed since the summer of 2006. It’s a tool for tracking the search popularity of high traffic terms. For anyone wanting to keep their finger on the pulse of green building, this is a quick, although certainly not definitive source of information on where the curious live, who still needs to be clued in, when the tipping point occurred for various green ideas and products, and what – in general – is the direction of interest in green building.


