The Steward of Our Forests [Video]

Every FSC product and building material has a tracking number that points to the source of the wood or paper.  It shows, as explained in this personal story by Franke James, “Who Cares About the Forest.“  If you’re in charge of purchasing wood products, you should watch this informative and thoughtful video (while keeping in mind that it was underwritten by FSC Canada).

Here are a few lines from the video that I liked:

  • Fiber can only be recycled a half dozen times.
  • Forests are the lungs of the planet.
  • The forest is habitat.
  • To protect our forests, we need to demand FSC.
  • FSC – that’s the standard — is the best. If you’re going to harvest trees, let’s do it to the highest possible standard.

[+] See the artwork for Who Cares About the Forest?

Credits: Franke James.


Article tags:
  • http://twitter.com/frankejames franke james

    Very cool to have my Forest story reviewed on Jetson Green! Thank you!

    It was a unique honor to have a personal story of mine sponsored by FSC. If you visit my site you’ll see I’ve been writing about personal environmental actions I’ve been doing since 2007 — like selling our only car (an SUV), challenging City Hall for the right to build a green driveway, and recently asking the question: What can one person do when 6.8 billion are frying the planet?

    Each of us has the opportunity to bring our actions into alignment with our beliefs (as Richard Brooks from Greenpeace says, “Demanding FSC-certified products, is a small act of green activism all of us can do”). I hope my personal stories inspire people to take action to make the planet healthier for ourselves and future generations.

    • http://www.jetsongreen.com Preston

      Well done video, Franke. Thanks for dropping by and adding your perspective.

  • http://pulse.yahoo.com/_ICRJPXCJTPRA66HACMLTLCID4U Jender Kage

    nice stuff by u frank u have done good work this video is such awesome.

  • Ortis_design

    very cool & educative video ^^b . . . how could i download it so i can show it to my friends, family etc ?

  • Ortis_design

    very cool & educative video ^^b . . . how could i download it so i can show it to my friends, family etc ?

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