An Innovative Application of Containers

METALAB and Ttweak have, I think, taken a novel approach to marketing the first proposed LEED certified condo building in Houston.  If you're interested in marketing, or have ever read a Seth Godin book, then you'll know that word of mouth can go a long way towards generating sales for your product.  And I think that's what's going to happen here.  METALAB and Ttweak designed a sales center for MirabeauB using two 20-foot containers.  They've attached solar panels to the roof that generate ~180 kwH per month and can fold up during bad weather. 

It looks like they have some drought tolerant, native landscaping in front of the temporary structure, too. 

With such an innovative sales center, you can bet people will drive by to see what's going on.  When they do so, they'll also have the opportunity to learn about the 14 green, luxury condominium units available in MiraBeauB at Hyde Park.  We'll showcase the condo design at a later date, but this idea is so priceless -- I completely dig it: a green container sales center. 

Make sure to check these other examples of container design innovation.

Photo credits: METALAB.