Freitag Shop Zurich, Ultimate Adaptive Reuse [S2]

It's hard not to gawk at the images of this building.  So industrial and modern.  It's quite striking.  Built with 17 containers in 2006, this Freitag Flagship Store is probably one of the best examples of adaptive reuse that I can recall.  The Zurich store was designed by Spillmann Echsle Architects, and I guess you can say it hearkens back to the owners original product of messenger bags made from recycled tarps and seatbelts.  So building a store from recycled containers is a manifestation of one of the company's core values:  making cool products out of old stuff.  Don't miss the image inspiration below. 

++Watch the Freitag Flagship Store Construction Movie

Images below via Danda.

[S2] = Skyscraper Sunday, a weekly article on green skyscrapers.

Comments

[davek]

Wow - that is completely hideous! What an eyesore. A combination of adaptive reuse and some aesthetic quality would be much more impressive.

[andy]

I think it's brilliant. perfect reflection of the brand.

[Preston]

Of course, I agree with Andy, but that's why I posted this. This is a cool building.